6 min read
Campaign Creators: 04/21/20
As marketers, we must accept that every time we reach out to our audience, whether through an email, a social post, or an ad, we are interrupting them. However, an inbound marketing strategy can help minimize these interruptions and bring the leads...
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8 min read
Campaign Creators: 04/09/20
Location-based eCommerce marketing uses a customer’s real-time location to deliver relevant content and offers. It connects your digital campaigns to...
7 min read
Campaign Creators: 04/07/20
It's time to solidify a marketing campaign strategy for 2020 that will launch your business to the next level. Sounds good, but how?
4 min read
Allison Rose: 03/30/20
Coronavirus, and the economic climate of most businesses globally, are currently two extreme unknowns. Not only is this pandemic devastating lives,...
8 min read
Allison Rose: 03/24/20
If you have an eCommerce website, then you’re probably familiar with retargeting and remarketing. The thing is, it’s common to be familiar with the...
13 min read
Alexa Hubley: 03/17/20
If you’re looking to optimize your eCommerce marketing, you should start with your eCommerce email marketing automation strategy.
19 min read
Campaign Creators: 03/12/20
Marketing is full of terms that sound similar but mean different things. “Leads,” “prospects,” “MQLs,” “SQLs,” “funnels,” and “pipelines” get used...
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