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Lead Nurturing (11)

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3 min read

7 Marketing Benefits Gained from Sales

A blog post from fellow marketer, Dylan Lake

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12 min read

How to Create Pillar Content for Your Business

A content pillar is a broad piece of website content that's comprised of and connected to a series of owned media topic clusters that cover a...

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2 min read

Marketing to Customer 2.0

Years ago I was on a webinar where they were discussing a shift in how customers are acquired. They called it the customer 2.0 trend (or 3.0...

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2 min read

Don't Make These 5 Netflix Mistakes

Responding to the recent backlash over their price hike, Netflix released an apology and announced a new plan to separate its services, creating...

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4 min read

What is the Future of Social Media? Kipp Bodnar's Predictions

What does the future of social media look like? Watch to hear CMO of HubSpot, Kipp Bodnar's predictions for what lies ahead for social media, search,...

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9 min read

Let's GDD That Campaign Funnel

Luke Summerfield, Program Manager and GDD guru at HubSpot, shared with Campaign Creators how to apply Growth-Driven Design tactics to your campaign...

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2 min read

Consumer Behavior Psychology: Deep-Sea Diving Into an Ocean of Emotion

Marketers are often plagued with the question: How do I get people to buy my product or service? Market research is often a complicated and tedious...

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