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Email Marketing

D2C Marketing Strategies

6 min read

4 Winning Direct to Consumer (D2C) Marketing Strategies

With a sound direct to consumer (D2C) marketing strategy you can build a solid online presence, foster strong customer relationships and even build a...

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6 min read

Klaviyo: Here's Everything You Need to Know

When it comes to email marketing, online store owners can benefit from using a platform that is dedicated to their eCommerce marketing success, which...

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HubSpot vs Pardot MAS Comparison

7 min read

HubSpot vs Pardot MAS (Which Is Better for Lead Nurturing?)

Why should you care about marketing automation systems (MAS)? A marketing automation system is a tool that combines many different functions of...

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What Were talking about workflow automation_Blog Image.png

6 min read

What We're Talking About. . . Workflow Automation

We all know time is money. In fact, most businesses are deadline driven, which means that the faster tasks get done, the more things will be...

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wwta-HTML-vs-plain-text-email-blog-image

3 min read

What We're Talking About...HTML vs Plain Text Emails

There are an estimated 250 billion emails sent per day. So, it is to no surprise that email is one of the most popular forms of communication for...

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Email-testing-click-through-rates

4 min read

Email Testing to Improve Click-through Rates

Welcome to Part 3 in our series on Email Testing: Click-through rates. In Part 1 of our series, I covered the top 3 things you should be testing and...

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reengagement-thumb

5 min read

Best Practices for Your Re-Engagement Campaign

Re-engagement is a technique used by marketers to reach out to leads who were at some point interested in and engaged with their company, but have...

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