2 min read
Tammy Duggan-Herd: 7/3/18 1:27 PM
Understanding that your homepage is like a job interview with a potential employer is a great way to ensure you get that second in-person interview. So here is your “website interview” at work. 1) Your Greeting
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6 min read
Tammy Duggan-Herd: 7/3/18 10:05 AM
Does Video Really Improve Conversion Rates? Quite a few marketers rant and rave about the importance of video in a modern day marketing strategy-- it...
2 min read
Guest Blogger: 7/2/18 7:17 AM
One pressing question among businesses is how to connect with the customer in a way that drives sales and builds your brand. One answer lies in...
3 min read
Campaign Creators: 6/27/18 3:47 PM
You just acquired a new customer. Congratulations! Let's pop a bottle and celebrate. Not so fast. Acquiring new customers is great, but making sure...
5 min read
Tammy Duggan-Herd: 6/21/18 11:05 AM
Testing in marketing strategy is about getting the right answers, and the right answers require the right questions to be asked. The gap between...
3 min read
Campaign Creators: 6/19/18 3:41 PM
When challenged by a disability, every image, sound, button or link could become a hurdle. Accounting for accessibility within your website design...
3 min read
Campaign Creators: 6/14/18 4:43 PM
There are an estimated 250 billion emails sent per day. So, it is to no surprise that email is one of the most popular forms of communication for...
