5 min read
Tammy Duggan-Herd: 08/02/18
Customer loyalty can hold massive value for any business. With a conversion rate nine times higher than that of first time customers, a tendency to spend as much as five times more an average on your products and services, and a promising likelihood...
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4 min read
Tammy Duggan-Herd: 07/20/18
When it comes to attracting and retaining new leads, no company wants to devote their time to leads that are unqualified or pass up the opportunity...
2 min read
Tammy Duggan-Herd: 07/03/18
Understanding that your homepage is like a job interview with a potential employer is a great way to ensure you get that second in-person interview....
6 min read
Tammy Duggan-Herd: 07/03/18
Does Video Really Improve Conversion Rates? Quite a few marketers rant and rave about the importance of video in a modern day marketing strategy-- it...
5 min read
Tammy Duggan-Herd: 06/21/18
Testing in marketing strategy is about getting the right answers, and the right answers require the right questions to be asked. The gap between...
4 min read
Tammy Duggan-Herd: 06/08/18
Converting visitors on your mobile webpage into customers can be a challenging process. In fact, mobile conversion rate optimization is one of the...
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