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Marketing (9)

school-of-pharmacy-email-2

5 min read

Understanding, Growing and Lead Nurturing Applicants

The University of Wisconsin–Madison School of Pharmacy is a nationally ranked pharmacy school, but there was something they were missing — a way to...

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ProofInPudding

10 min read

How We Used Content Pillar Playbooks to Boost Organic Traffic

Just to prove I'm not making an outlandish, clickbait-claim in the title, let’s cut straight to a screen shot of our web traffic analytics. In August...

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Our-Favorite-Best-Marketing-Apps

8 min read

Our 12 Favorite (Best) Marketing Apps

Every marketer knows that the digital world is just as much a rat race for us as it is for the nerd herd down the street. In fact, you could probably...

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6 min read

3 Simple Steps to the Perfect Case Study Format

If you're a business owner, you know that case studies are a vital part of client attraction. Not only do case studies allow you to showcase...

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Duplicate records, outdated contacts, and incomplete CRM data can reduce deliverability and weaken targeting. This guide covers the process behind maintaining a cleaner, more reliable marketing lead database.

9 min read

Marketing Lead List: How to Clean and Optimize Your Database

A marketing lead list helps businesses identify and reach potential customers through targeted sales and marketing campaigns. In B2B marketing, these...

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HubSpot Free CRM includes contact management, deals, forms, and email tools for up to 1,000 contacts and 2 users. See what you get and how to set it up.

9 min read

HubSpot Free CRM: What's Included and How to Use It

HubSpot Free CRM is a permanently free version of HubSpot's CRM, packaged with stripped-down editions of tools from Marketing Hub, Sales Hub, Service...

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statistic_id249863_us-mobile-retail-commerce-sales-share-2017-2021.png

2 min read

Black Friday Sales Traffic Shifts from Feet to Phones

The ritualistic Black Friday shopping mayhem appeared a bit less apocalyptic last year. While initially this observation may suggest an economic...

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