8 min read
Campaign Creators: 09/19/17
Marketing conversion has become more important as digital competition increases and customer attention spans continue to shrink. Research shows the average landing page conversion rate across industries is only 5.89%, meaning most businesses fail to...
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3 min read
Tammy Duggan-Herd: 09/02/17
For those who prefer to watch... When it comes to the marketing-sales funnel, generating new leads and closing them are two obvious main priorities...
4 min read
Tammy Duggan-Herd: 08/31/17
Anyone who has manually managed an email campaign, knows that staying on top of all of the related tasks like updating contact information and...
6 min read
Tammy Duggan-Herd: 08/22/17
For any successful business's marketing and sales strategy, strong lead generating capacity is the foundation that holds up the entire funnel. For a...
5 min read
Tammy Duggan-Herd: 08/15/17
These days, more and more companies are adding lead management software to their marketing plans. A lead management system is invaluable when it...
4 min read
Campaign Creators: 08/14/17
With new technology being released and new fads in strategy emerging regularly in the industry, a marketer's work is never done. 2017 has brought its...
3 min read
Tammy Duggan-Herd: 08/07/17
With a full toolkit of software to choose from, HubSpot is no doubt an invaluable resource for any company's sales and marketing teams. Both their...
