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Campaign Creators

3 min read

4 Marketing Tips We Learned from Classic Disney Movies

A blog post by Brian Price, MarCom Coordinator, AHRedChair

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2 min read

Snapchat Marketing: Will it Prevail?

Anyone who is not a Millennial (or the parent of a Millennial) may be scratching his or her heads over the term “Snapchat”. What is Snapchat?

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2 min read

The Importance of Personas

While it may seem like a nuisance at first, creating personas allows you to make decisions from the perspective of your customer. It's a great way to...

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2 min read

5 Unwritten Rules for Social Media Campaigning

1. Double-check questionable posts Although you might think a post is funny and harmless, others may find it offensive. Offending someone in your...

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SocialPhone-1.png

2 min read

Social Media: The Marketing Tool You Definitely Need

A recent analysis of the social media presence of the Fortune Global 100 found that 25% of the companies are using Facebook, Twitter, YouTube and...

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3 min read

The PR Process: R.A.C.E.

The PR process can be as simple or complex as you’d like. Yet if you want to have a strong and mutually beneficial relationship with your publics,...

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See the social media mistakes that create brand crises, the early warning signs worth watching, and how to build a crisis plan your team can follow.

12 min read

How to Prevent a Social Media Crisis: Common Mistakes That Put Your Brand at Risk

Most social media crises begin with a comment nobody escalated, a scheduled post nobody paused, or a trend nobody researched before joining. By the...

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