2 min read
Campaign Creators: 01/12/15
Anyone who is not a Millennial (or the parent of a Millennial) may be scratching his or her heads over the term “Snapchat”. What is Snapchat?
Read This
2 min read
Campaign Creators: 12/16/14
While it may seem like a nuisance at first, creating personas allows you to make decisions from the perspective of your customer. It's a great way to...
2 min read
Campaign Creators: 11/11/14
1. Double-check questionable posts Although you might think a post is funny and harmless, others may find it offensive. Offending someone in your...
2 min read
Campaign Creators: 11/10/14
A recent analysis of the social media presence of the Fortune Global 100 found that 25% of the companies are using Facebook, Twitter, YouTube and...
3 min read
Campaign Creators: 10/14/14
The PR process can be as simple or complex as you’d like. Yet if you want to have a strong and mutually beneficial relationship with your publics,...
12 min read
Campaign Creators: 10/07/14
Most social media crises begin with a comment nobody escalated, a scheduled post nobody paused, or a trend nobody researched before joining. By the...
2 min read
Campaign Creators: 06/20/14
So you think you have a great idea or a brilliant product… but how do you know it will be successful in the marketplace? The first step is to conduct...
