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1 min read

10 Facts About Inbound Marketing

There is a lot of talk about inbound marketing going around in the business world. For those of you who still do not know what inbound marketing is, it is basically the methodology of attracting customers with relevant and useful content. Inbound...

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4 min read

10 Reasons to Date a Marketer

It’s almost summertime, which means it's almost time for finding the perfect "summer fling". I’m sure you have dated someone with a typical...

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4 min read

3 Things You Need to Know for Effective Content Marketing

You’ve heard that content marketing is the way of the future; you’ve done your research, and you’re on board. You start blogging, posting to...

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2 min read

How to Write Email Marketing Subject Lines That Won't Get Ignored

My morning routine used to consist of waking up and turning off my alarm in one swift motion. For the next fifteen minutes, I could close my eyes and...

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2 min read

Defining Narrative and Story in Marketing

In an Intro to Literature course, you can expect to hear words like “NARRATIVE” and “STORY.” Of course, the stuffy professor will spend a...

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2 min read

Why Are There so Many Women in PR?

In every PR class I take throughout college, it seems like I’m the only guy.

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1 min read

How Do Marketing and Design Work Together

When creating a marketing campaign, backroom battles between the marketing and design departments can begin to resemble sports team rivalries....

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