6 min read
Guest Blogger: 2/13/18 12:17 PM
Often marketing strategies focus so much on attracting and netting new customers, that it’s easy to forget about the ones you already have. But with...
3 min read
Campaign Creators: 2/6/18 2:18 PM
The worlds most valuable resource is no longer oil, it's data. But everything we knew about data collection, storage, and usage is about to change...
4 min read
Tammy Duggan-Herd: 2/3/18 8:34 AM
There are over 270 Billion emails sent every single day (Radicati Group). And that brings us to the purpose of this video series: to help you make...
2 min read
Guest Blogger: 1/19/18 8:04 AM
Generating leads is only the first step for any modern marketer. Marketing automation tools are making marketers become more efficient in creating...
3 min read
Tammy Duggan-Herd: 1/10/18 7:02 AM
You work hard to get people to raise their hand and say, “Yes, please contact me about your company.” Which is why your gut reaction when people...
7 min read
Tammy Duggan-Herd: 1/6/18 7:14 AM
According to research done by Forrester, companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower costs. Why is it...
4 min read
Tammy Duggan-Herd: 12/28/17 9:02 AM
Lead nurturing, which occurs in the middle of the funnel (MoFu) between lead generation and the sales hand off, is like that often ignored middle...
