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B2C (5)

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4 min read

What is CRO Marketing?

Producing online traffic via social media, SEO, and even paid search is a great start for a marketing strategy, but certainly not a guarantee that...

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2 min read

Black Friday Sales Traffic Shifts from Feet to Phones

The ritualistic Black Friday shopping mayhem appeared a bit less apocalyptic last year. While initially this observation may suggest an economic...

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Two creative millenial small business owners working on social media strategy brainstorming using adhesive notes in windows

3 min read

How to Run a Successful Crowdfunding Campaign

No successful crowdfunding campaign planner “just wings it.” For a product to be funded, it needs passionate support and trust from consumers. A...

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How To Write Good Customer Survey Questions-1

4 min read

11 Principles for How to Write Customer Survey Questions

You can use customer surveys to improve a product or service, measure customer satisfaction, improve customer retention, provide data for business...

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2 min read

Using Reddit as a Marketing Tool

If you're a marketer, you've probably heard about Reddit-- and if you haven’t don’t worry, you came to the right place to learn more about this...

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2 min read

How to Increase Online Sales With Conversion Optimization Tools

Did you know that you can increase your online conversions by using website analytics and testing tools? If you answered yes, then the more important...

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open me part2

2 min read

Email Marketing Best Practices: Part II

In my last post, I discussed a little about email marketing best practices. Fine tuning your subject lines, providing an even ratio between text and...

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