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Coronavirus industry impact

4 min read

How to Adapt Your ECommerce Business to the Coronavirus (COVID-19) Pandemic

Coronavirus, and the economic climate of most businesses globally, are currently two extreme unknowns. Not only is this pandemic devastating lives,...

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retargeting-for-cro

8 min read

Remarketing and Retargeting for ECommerce Websites

If you have an eCommerce website, then you’re probably familiar with retargeting and remarketing. The thing is, it’s common to be familiar with the...

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ecommerce-email-marketing-automation

13 min read

The All-in-One Guide to ECommerce Email Marketing Automation

If you’re looking to optimize your eCommerce marketing, you should start with your eCommerce email marketing automation strategy.

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Confused by marketing terms like MQL, SQL, and conversion rate? This glossary breaks down lead generation in clear, easy-to-follow explanations.

19 min read

Lead Generation Terms Explained: The Essential Glossary for Marketers

Marketing is full of terms that sound similar but mean different things. “Leads,” “prospects,” “MQLs,” “SQLs,” “funnels,” and “pipelines” get used...

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ecommerce-email-to-boost-sales

8 min read

How to Use Email to Generate ECommerce Sales

For many eCommerce businesses, retaining new customers is every bit as big of a challenge as attracting their attention in the first place. Lead...

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Turn more clicks into customers with 10 e-commerce ad strategies designed to improve data, targeting, and conversion performance.

12 min read

Ecommerce Online Ads: 10 Proven Strategies to Increase Sales

E-commerce continues to scale at a rapid pace, with global online revenue projected to reach $6.88 trillion. That growth creates more opportunity,...

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7 min read

ECommerce Conversion Rate Optimization

If you find yourself wondering: “What’s a good conversion rate for my eCommerce store?” then heads up: You’re asking the wrong question.

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