4 min read
Campaign Creators: 10/21/16
You’ve heard that content marketing is the way of the future; you’ve done your research, and you’re on board. You start blogging, posting to different social media outlets on the regular, and emailing like crazy. Your CMO comes around asking to see...
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2 min read
Campaign Creators: 10/04/16
My morning routine used to consist of waking up and turning off my alarm in one swift motion. For the next fifteen minutes, I could close my eyes and...
11 min read
Campaign Creators: 10/04/16
Every time someone visits your site, opens an email, or clicks a link, your business has a chance to respond. Marketing workflows define how that...
2 min read
Campaign Creators: 10/02/16
In an Intro to Literature course, you can expect to hear words like “NARRATIVE” and “STORY.” Of course, the stuffy professor will spend a...
2 min read
Campaign Creators: 09/05/16
In every PR class I take throughout college, it seems like I’m the only guy.
1 min read
Campaign Creators: 09/05/16
When creating a marketing campaign, backroom battles between the marketing and design departments can begin to resemble sports team rivalries....
3 min read
Campaign Creators: 08/15/16
In the era of technology, transmitting a life experience is now as easy as a simple upload. Thanks to YouTube, Facebook, Instagram, and Twitter, we...
