10 min read
Why Use Marketing Automation? Examples, Workflows, and Tools
Marketing automation uses software to handle repetitive tasks like emails, social posts, and campaign management. It sets up workflows that respond...
Practical guidance on HubSpot implementation, integrations, marketing automation, RevOps, building scalable systems & more. Filter the blogs for your preference, or subscribe to The Inside-Out to get the best of it in your inbox.
10 min read
Marketing automation uses software to handle repetitive tasks like emails, social posts, and campaign management. It sets up workflows that respond...
8 min read
Marketing conversion has become more important as digital competition increases and customer attention spans continue to shrink. Research shows the...
6 min read
For any successful business's marketing and sales strategy, strong lead generating capacity is the foundation that holds up the entire funnel. For a...
2 min read
Over the years society has evolved quite a bit. With that change, the way people structure their lives has changed as well. In today’s world people...
4 min read
Hello, all, we're here today with Tammy Duggan-Herd, PhD, to talk to you about a field that can be highly applicable to marketing: psychology. If you...
4 min read
It's no secret that video content in the next big thing. It's forecasted to account for 80% of all internet traffic by 2019. In November 2016,...
16 min read
B2B lead generation helps you attract potential customers and turn their interest into qualified sales opportunities. But generating more leads does...