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As marketing scientists, we pride ourselves on staying up to date with the latest in digital marketing and technology.

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By Campaign Creators
Oct 14 3 min read

The PR Process: R.A.C.E.

By Campaign Creators
Oct 24 5 min read

How To Conduct a Competitive Market Analysis

By Tammy Duggan-Herd
Jul 11 7 min read

10 Best Lead Generation Strategies for Real Estate

By Campaign Creators
Nov 5 7 min read

When to Use a Drip Campaign vs Nurture Campaign

Pick a topic, any topic.

By Campaign Creators
Oct 8 6 min read

What We're Talking About...Optimizing Your Sales Process

The practice of optimizing your sales process is ever important. It incorporates a balance of interaction and communication...


By Tammy Duggan-Herd
Jul 20 4 min read

The 5 Most Important Components of a Lead Scoring Model

When it comes to attracting and retaining new leads, no company wants to devote their time to leads that are unqualified or...


By Tammy Duggan-Herd
Nov 11 2 min read

4 Sales Activities You Should Be Automating

Some of the greatest value of marketing automation comes from combining CRM and marketing data to help your sales team focus...


By Campaign Creators
Aug 30 3 min read

What We're talking about... Lead Scoring

Saving time and effort all while maximizing value and revenue sounds great, right? Well, that's exactly what a proper lead...


By Tammy Duggan-Herd
Jul 20 4 min read

7 Principles of Psychology to Improve Your Nurture Marketing With

Hello, all, we're here today with Tammy Duggan-Herd, PhD, to talk to you about a field that can be highly applicable to...


By Campaign Creators
Jul 11 4 min read

6 Common Mistakes People Make with B2B Lead Generation

In any marketing campaign, it is important to understand both sides of the coin- that is, both what to incorporate into your...


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