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Learn HubSpot Strategy, CRM Architecture & Marketing Operations

Practical guidance on HubSpot implementation, integrations, marketing automation, RevOps, building scalable systems & more. Filter the blogs for your preference here:

marketing-is-like-dating

2 min read

5 Ways Marketing is Like Dating

Disclaimer: I am not an expert in love. I harbor no fantasy that I plod at this keyboard crafting an article like some business-minded Carrie Bradshaw. But this is not the first time that I've likened marketing to dating. On the surface, it makes...

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UsingImagery.jpeg

2 min read

Using Imagery in Email Marketing

Email marketing is a highly subjective matter- you are almost guaranteed to hear different opinions on just about every aspect of it. One of those...

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soccerfieldshade.png

2 min read

How Copa America is Marketing to the Casual Sports Fan

I am a casual sports fan. In fact, that's an overstatement. My obsession with soccer peaked in high school. After I got cut from the varsity team...

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Improve email deliverability with eight proven tips covering authentication, list hygiene, sender reputation, frequency, unsubscribes, and HubSpot monitoring.

13 min read

How to Improve Email Deliverability: 8 Proven Tips

An email can be accepted by a receiving server and still never reach the person you sent it to. Across 15 email platforms tested in 2026, the average...

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FBvideo.jpeg

2 min read

The Three Second Rule: Optimizing Facebook Videos for Mobile

Let me guess, you're probably reading this blog post on your smart phone. If you aren't, you're part of the minority. Mobile internet use has made it...

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fashion.jpeg

2 min read

What You Need to Know About Fashion Marketing

It was Fashion Week in London last week and these luxurious and exclusive events are held in well-known cities around the world annually. Fashion...

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reddit.png

2 min read

Using Reddit as a Marketing Tool

If you're a marketer, you've probably heard about Reddit-- and if you haven’t don’t worry, you came to the right place to learn more about this...

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