3 min read
Tammy Duggan-Herd: 1/10/18 7:02 AM
You work hard to get people to raise their hand and say, “Yes, please contact me about your company.” Which is why your gut reaction when people unsubscribe from your list is probably negative. After all, building an email list is a net number, and...
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7 min read
Tammy Duggan-Herd: 1/6/18 7:14 AM
According to research done by Forrester, companies that excel at lead nurturing generate 50% more sales ready leads at 33% lower costs. Why is it...
3 min read
Campaign Creators: 1/3/18 8:17 AM
The start of a new year is an excellent time to clean out your desk, organize your computer files, and revamp your processes and procedures. One...
2 min read
Shelby Heath: 1/1/18 4:10 PM
According to recent studies, employees drink 3 cups of coffee a day on average. There are many reasons for the excessive amount of coffee a day, but...
4 min read
Tammy Duggan-Herd: 12/28/17 9:02 AM
Lead nurturing, which occurs in the middle of the funnel (MoFu) between lead generation and the sales hand off, is like that often ignored middle...
4 min read
Tammy Duggan-Herd: 12/16/17 8:35 AM
If I could sum up the last year of google updates in three words it would be: Quality, UX, Mobile. There was a huge crackdown on “black hat” link...
3 min read
Campaign Creators: 12/13/17 4:36 PM
As we rapidly approach the hap-happiest season of alllll, we started wondering: what's next?
