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As marketing scientists, we pride ourselves on staying up to date with the latest in digital marketing and technology.

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By Campaign Creators
Oct 14 3 min read

The PR Process: R.A.C.E.

By Campaign Creators
Nov 5 7 min read

When to Use a Drip Campaign vs Nurture Campaign

By Campaign Creators
Feb 11 6 min read

Klaviyo: Here's Everything You Need to Know

By Tammy Duggan-Herd
Jul 11 7 min read

10 Best Lead Generation Strategies for Real Estate

Pick a topic, any topic.

By Tammy Duggan-Herd
Aug 7 6 min read

How to Collect Data to Reinforce Your CRO Strategy

Importance of Data Collection

An actionable conversion rate optimization strategy starts with gaining insight into the hearts and...


By Campaign Creators
Jul 17 3 min read

What We're Talking About: The Psychology of “Free”

Free.


By Tammy Duggan-Herd
Jul 3 2 min read

How Your Homepage is Like a Job Interview

Understanding that your homepage is like a job interview with a potential employer is a great way to ensure you get that second...


By Tammy Duggan-Herd
Jul 3 6 min read

How to Use Videos on Your Website to Improve Conversion Rates

Does Video Really Improve Conversion Rates?

Quite a few marketers rant and rave about the importance of video in a modern day...
By Guest Blogger
Jul 2 2 min read

How Bad Reviews Can Actually Be Good for Your Conversion Rates

One pressing question among businesses is how to connect with the customer in a way that drives sales and builds your brand.

One...


By Campaign Creators
Jun 27 3 min read

What We're Talking About...Customer Retention Optimization

You just acquired a new customer. Congratulations! Let's pop a bottle and celebrate. Not so fast. Acquiring new customers is...


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