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Social Media (6)

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3 min read

Get <3 for Your Brand: Must-Have Instagram Tools

The following blog is the second part of a series. Read Get ♥ for Your Brand: Actionable Instagram Marketing to learn more about the elements of...

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1 min read

10 Facts About Inbound Marketing

There is a lot of talk about inbound marketing going around in the business world. For those of you who still do not know what inbound marketing is,...

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2 min read

Marketing Without Sounding “Salesy”

Marketing is vital for nearly every business. Whether it’s cold calling, social media advertising, or giving some type of a business-pitch...

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2 min read

Why Are There so Many Women in PR?

In every PR class I take throughout college, it seems like I’m the only guy.

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3 min read

Experiential Marketing: Marketing a Brand Experience

In the era of technology, transmitting a life experience is now as easy as a simple upload. Thanks to YouTube, Facebook, Instagram, and Twitter, we...

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2 min read

How to Get Customer Testimonials Right

Word of mouth advertising, and by extension social proof marketing, is one of the most credible forms of advertising. Glowing reviews from happy...

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2 min read

The Three Second Rule: Optimizing Facebook Videos for Mobile

Let me guess, you're probably reading this blog post on your smart phone. If you aren't, you're part of the minority. Mobile internet use has made it...

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