If you're a business owner, you know that case studies are a vital part of client attraction. Not only do case studies allow you...

In every PR class I take throughout college, it seems like I’m the only guy.

1. Double-check questionable posts

Although you might think a post is funny and harmless, others may find it offensive. Offending...

Social Media can be a powerful marketing tool, yet a treacherous one if used incorrectly. While many businesses have used social...