How does feedback play a part in providing a better customer experience? Why is this question itself important?

It isn't that...

Customer churn, also known as customer attrition, occurs when a business loses a customer.

In a product-based business, say...

It is an unfortunate fact that even in modern company culture, sales and customer service teams are often framed as independently...

The customer is always right. You've heard it a million times. But, is the customer always right for you?

Customer retention, which focuses on building long-term relationships with customers by rewarding loyalty, maintaining...

Customer loyalty can hold massive value for any business. With a conversion rate nine times higher than that of first time...