increase-traffic-icon

Launchpad Websites

Let's get you to market faster and then improve over time based on user feedback

save-money-icon-white
Iterative Web Design Minimizes Risks

Traditional web design carries high initial costs, substantial time investments and can be complex to adapt quickly. Iterative design spreads your costs over time, allowing you to make data-driven, business-aligned decisions about the direction of your site - rather than paying one sum, then waiting months for a version that may be outmoded.

growth-increase-metric-icon-1-white
Iterative Web Design Allows for Continuous Improvement

Traditional web design is often based on assumptions about how users will engage, what features will resonate, and how effectively the site will convert. Iterative design is based on user insight - and works to continually test, adapt and evolve a site for continuous improvement.

knowledge-icon-white
Iterative Web Design Provides Insights to Marketing and Sales

Insights gained from web user behavior can be made accessible to both marketing and sales teams enabling them to make real-time strategic decisions for improvement.

Our Process for Designing Your Launchpad Website

01

Research, Strategy & Planning

In order to gather the information needed for a successful Launchpad Website, Campaign Creators works collaboratively with you to align on your online goals and objectives. The following items will be discussed in detail during the initial kickoff meeting:

  • Business Strategy Overview
  • Persona Discussion and Delivery
  • Competitor Information
  • Industry Overview
  • KPI Determiniation
  • Branding Standards Delivery (if applicable)

launchpad-website-planning-strategy
02

Theme Selection

Our preferred platforms for Launchpad Websites are HubSpot and WordPress.  They offer a variety of enterprise quality, customizable themes that you can choose from for your website.


Launchpad-Website-Theme-Selection
03

Branding & Design Standards

In order to set consistent branding standards and build a scalable brand, Campaign Creators recommends going through the process of creating a Style Guide.  The following items are included:

  • typography based logo
  • logo variations (monochrome, portrait, horizontal, etc.)
  • primary and secondary colors (CMYK, RGB, and HEX#)
  • typography hierarchy (H1, H2, H3, H4, body, etc.)
  • favicon

launchpad-website-Branding-Design
04

Website Content Delivery

As part of the Launchpad Website process, to reduce cost, the client is expected to deliver the necessary content to populate all pages within the website.  Campaign Creators is happy to provide editing and SEO content strategy as add-ons to your website project.


Launchpad-Website-Content-Delivery
05

Website Build Out

This is when the heavy lifting comes in, all pages will be constructed and customized to the newly established brand standards.


Launchpad-Website-Build-Out
06

Review & Backlog Creation

No Launchpad website will have every page, feature, or functionality that you could possibly desire.  We use this strategic meeting to review the website for a round of feedback, as well as build the backlog that will guide the future of the website iteration.


website-Review-Backlog-Creation
07

Launch

The culmination of our efforts.  We will launch the website equipped with the tools to monitor, analyze, and iterate on the website.


Launchpad-Website-Launch

Ready for a website built to meet your marketing goals?

We're standing by, ready to talk about how we can help you.

Launchpad Website Pricing

What's included:

  • Customized Theme on Hubspot or WordPress
  • 7 Unique Templates
  • Brand Style Guide
  • 10 Premium Images
  • DNS Configuration
  • Website Growth Plan

Timeline: 6 Weeks

Cost: $9,500


Migration Add-On

What's included:

  • Migration of up to 50 core website pages
  • Unlimited Blog page Migration

Timeline: 8 Weeks

Cost: $5,000

increase-traffic-and-awareness-graphic

Website Before and Afters

Because everyone loves a makeover reveal

FP Complete

FP-Complete-Website-Before
FP-Complete-Website-After

Before

FP-Complete-Website-Before

FP Complete, a DevOps and software engineering business, came to us with the need to upgrade their online presence to reflect their enterprise positioning. 

Timeline: 8 weeks

After

FP-Complete-Website-After

Their new launchpad website not only has an upgraded look and feel, it now produces more than 7x their historical monthly lead flow.

8 months after launch:

  • 114% increase in organic traffic
  • 774% increase in leads

Bird Rock Systems

BirdRock-Systems-Website-Before-1
Bird-Rock-Systems-Website-After

Before

BirdRock-Systems-Website-Before-1

BirdRock Systems, an IT Company, was in need of a modernized website that was responsive to mobile and included more opportunities for lead generation. 

After

Bird-Rock-Systems-Website-After

They now leverage their launchpad website and marketing automation to generate and nurture a steady flow of quality leads monthly.

After launch:

  • Website grade increased from 67 to 95
  • 10/10 score for mobile optimization

Frequently Asked Questions

How much does it cost to hire Campaign Creators?

How do you work with my internal team?

How are you different from other agencies and HubSpot Partners?

How do you evaluate success and how is Campaign Creators held accountable?

We'd Love to Hear From You

Let's talk about how we can help you meet your marketing and sales goals with a new website.