The new AI Consumer Journey:
Explained.

Why brands lost control of the consumer journey, and how AI is creating the opportunity to take it back.

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Watch the full breakdown:

  • In just 10 mins you'll learn:


    • A clear framework for how AI is reshaping the consumer journey
    • Where your current tech stack is helping or hurting trust with consumers and AI
    • Ways to optimize your HubSpot + review strategy for AI-driven discovery
    •  
 
What You'll See

This session covers:

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Consumer Journey Revolution:

Why consumers lost trust in brands and influence shifted to peers after the 2008 financial crisis.

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Explosion of Customer Ecosystem:

Mapping of the expansive network of technology and touchpoints that consumers interact with throughout the journey.

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The Artificial Intelligence Evolution:

How AI is consolidating this journey into a single medium for brand messaging.

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A Real Blueprint to Capitalize:

Unify customer data in HubSpot, activate it with Trustpilot, and let AI deliver 1:1 personalized buying experiences at scale.

Why This Matters Now

 

Until recently, brands have always controlled their narrative. But now, trust is built through social proof, and has to be surfaced, validated, and structured online in a way consumers - and now AI - can rely on. The leading businesses are already adapting to get AI on their side. The rest are getting left behind.

Together, Campaign Creators and Trustpilot have researched the consumer revolution of the past-decade, the current evolution with AI, and what brands with a proper understanding of this framework are doing to restructure their customer technology and reviews so that AI can build brand trust for them. In this talk, they provide a joint-expert perspective on how customer data, reviews, and AI intersect.

 

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Speakers:

Together, they show how to connect review and marketing technology to automate your strategy.

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Jonty Sutton

Global Director of Partnerships

Trustpilot - Global leader in online reviews and Leading-Tier HubSpot Technology Partner.

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Bob Afsari

CEO

Campaign Creators - Elite HubSpot growth partner specializing in scalable customer journeys.

 

Unlock the Full Session.

You'll see how buyer behavior has fundamentally changed — and what brands must do to keep up. Enter your details to watch the talk and learn how reviews and customer voice now shape trust, influence decisions, and power modern growth.