Lead Generation Campaigns
Lead Generation Campaigns

Let's fill the top of your funnel with qualified leads

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Convert Visitors Who Aren't Ready to Purchase

98% of visitors will leave your site without making a purchase on their first visit. Our automated lead generation campaigns ensure every person who crosses paths with your website will be captured, profiled, and scored so you can stay in contact to keep your business top of mind.

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Increase the Quality of Your Leads

Let's be honest, very few leads from a purchased list will actually want to even talk to you. Instead, our automated lead generation campaigns will attract higher quality leads who are more willing to purchase because they are already familiar with your brand, understand what your company does, and initiated the conversation with you.

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Gain Greater Insight into Leads

Our automated lead generation campaigns gather relevant information on each lead making it easier to identify qualified leads, and provide crucial profiling details that can be used to create more customized lead nurturing content.

Here are some of the tools and tactics we use

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Premium Content Offers

Premium content offers generate leads that you can market your products to over and over again. We create many different types of offers depending on your personas and product, including e-books, checklists, cheat sheets, webinars, demos, templates, and tools.

Client filling out landing page form
Landing Pages

Landing pages (a website page containing a form) are used to turn visitors into leads. By designing a conversion optimized landing page, visitors are not only willing to, but actually excited to hand over their information in exchange for your premium content offer, such as a guide or webinar.

Marketer designing form in hubspot
Forms

Forms are what actually captures a visitor's information. When combined with proper landing page design and an exciting content offer, forms serve as the final step for turning an anonymous website visitor into a marketable lead in your database.

Editor embedding call-to-action in a blog for SEO
Calls-to-Action (CTAs)

If you don't guide visitors as they navigate through your site, the chances of them bouncing greatly increase. A properly designed, placed and planned out Call-to-Action (CTA) will show your visitors the path you want them to follow and can be the difference between a new lead and a missed opportunity.

Customer viewing a website pop-up on a laptop
Website Pop-Ups

Website pop-ups provide relevant offers to users at the moment they are most likely to convert, when they are already on your site. Pop-ups, triggered at the perfect time on specific pages to specific users, maximize the chances of converting your website traffic into new leads and customers.

FP COMPLETE NEEDED HELP WITH LEAD GENERATION

257% INCREASE IN DATABASE GROWTH THROUGH LEAD GENERATION

FP Complete had a website that didn't generate any leads and was “embarrassing” for a software development company. However, after bringing on Campaign Creators to develop their lead generation campaign, they experienced a 257% increase in database growth.

View Case Studies
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READY TO START GENERATING QUALITY LEADS?

Let's explore data-driven tactics to convert your website visitors into high quality leads in your database.

Let's talk!
“We had a database of about 500 people and within 18 months it grew to 6,000 people.”
ROBERT BOBBETT
VP SALES & MARKETING, FPCOMPLETE

Frequently Asked Questions

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Let's talk about how we can help you meet your marketing and sales goals.