Free Infographic

Prove the ROI of Your Marketing
Efforts by Presenting the Six
Metrics from this Infographic

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Do you know which metrics actually matter to your boss?

As marketers, we work tirelessly to move the needle on a laundry-list of metrics. But 73% of executives don’t believe that marketing drives demand and revenue! So we have to make sure that we can prove the ROI of our marketing efforts.

In this infographic, you’ll learn about the six metrics that executives care most about. After reading, you’ll know exactly what to put into marketing reports and presentations to keep your higher-ups satisfied.

Your Essential Marketing Metrics Cover

Become an expert on the six key metrics your boss cares most about. Learn how to:

  • Calculate key metrics to prove your value to the company
  • Justify your budget requests in order to achieve your marketing objectives
  • Tie your marketing activities to larger organizational goals

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What People are saying
“We've seen our email list go up by almost double and our online sales are up 30% over last year.”
Emily Davis
Emily Davis
Director of Marketing, We Olive
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Jim Cerra
CEO, PlanetTogether
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