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Optimize Your Voice of the Customer (VoC) Strategy with SDCHUG!

What is SDCHUG?

SDCHUG, short for San Diego Central HubSpot User Group, is a collective of HubSpot digital marketers and users...


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Topics: marketing tips, growth driven design, inbound education

How Do You Use Feedback to Provide a Better Customer Experience?

How does feedback play a part in providing a better customer experience? Why is this question itself important?

It isn't that...


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Topics: Buyer's Journey, conversion rate optimization, growth driven design

Inbound Hack #5: A/B Testing Sample Size Calculator

In this video blog, Sean shows you how to calculate the sample size you need for your A/B test using this free online...


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Topics: web analytics, conversion rates, conversion rate optimization

Let's GDD That Campaign Funnel

Luke Summerfield, Program Manager and GDD guru at HubSpot, shared with Campaign Creators how to apply Growth-Driven Design...


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Topics: Marketing, marketing strategy, Marketing Funnel

How to Apply Growth-Driven Design to Your Marketing

While Growth-Driven Design is primarily thought of in the context of website design, its principles can and should be applied...


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Topics: hubspot, marketing strategy, conversion optimization